Picture yourself in a grocery store walking the countless isles, trying to find those few items you know you need but always end up grabbing a couple extra items. And that’s not even figuring in hunger if you make the grave mistake of shopping hungry.
This scene is poised to become a relic of a distant past if Amazon’s dreams are realized. Currently offered in three areas in the western US, Amazon Fresh allows for grocery shopping with your own convenience of never having to go to the actual store.
Users who pay the $299 level of Amazon Prime can place an order by 10 a.m. and have groceries delivered by dinner or by 10 p.m. and have it ready for breakfast. With a selection of more than half a million different items, the selection will help with the search for rarer items from local vendors while still being competitively priced.
Now some opponents will point to an inability to hand-pick produce or other items, but when factoring how much your time is worth, the usefulness of the service grows.
Amazon is further streamlining the process by introducing Amazon Dash, where you can create a shopping list by simply scanning bar codes or speaking product names.
As the service expands to more and more cities, the continued evolution of our lives into the digital realm will spread to a wider population.